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Hi! Deb Gonzales here. I’m a children’s author, career educator, and marketing strategist who has spent years crafting resources that connect people with literature in meaningful ways. As the founder of Guides by Deb, I’ve created over 400+ standards-aligned educator guides for some of the finest books in the business. And as the founder of Pin Lit Marketing, I now help book creators harness the power of Pinterest to expand their reach and keep their books discoverable for years to come.

My expertise in education, curriculum development, and book marketing strategy makes me uniquely qualified to help authors, illustrators, and publishers boost book visibility—whether through standards-aligned guides or Pinterest strategy. With an MFA in Writing for Children and Young Adults from the Vermont College of Fine Arts, I understand the literary world from both the creative and business sides.

If you’re looking for high-quality, affordable, project-specific supplemental materials or a marketing strategy that keeps your books discoverable, let’s talk!

Stop by Deb's Author Website

Stop by Deb's Author Website

Pinterest: Going Evergreen


IN THIS EPISODE DEB DISCUSSES:

  • Creating a marketing campaign using graphics & social media

  • Social media posts are very short-lived

  • Deb gives a peek at her Pinterest analytics

  • Demonstrates the Search feature of the Pinterest platform

  • Discovers a GIRLS WITH GUTS pin that was posted a year ago - EVERGREEN CONTENT!


Pinterest: On The Verge of Going Viral and Other Platform Basics

Pinterest: Pin Crafting Basics