1421681168826.jpg

Hi! Deb Gonzales here. I’m a children’s author, career educator, and marketing strategist who has spent years crafting resources that connect people with literature in meaningful ways. As the founder of Guides by Deb, I’ve created over 400+ standards-aligned educator guides for some of the finest books in the business. And as the founder of Pin Lit Marketing, I now help book creators harness the power of Pinterest to expand their reach and keep their books discoverable for years to come.

My expertise in education, curriculum development, and book marketing strategy makes me uniquely qualified to help authors, illustrators, and publishers boost book visibility—whether through standards-aligned guides or Pinterest strategy. With an MFA in Writing for Children and Young Adults from the Vermont College of Fine Arts, I understand the literary world from both the creative and business sides.

If you’re looking for high-quality, affordable, project-specific supplemental materials or a marketing strategy that keeps your books discoverable, let’s talk!

Stop by Deb's Author Website

Stop by Deb's Author Website

Pinterest: Perks of The Platform

Debbie Gonzales
marketing, Pinterest

IN THIS EPISODE DEB DISCUSSES:

  • Her background & how she discovered the power of Pinterest

  • Her desire to find a way to promote the guides she’s created for Guides by Deb

  • Pinterest pins are “evergreen”

  • Well-crafted pins drive traffic to websites

  • Google loves Pinterest

  • At the time of this video’s production, 80% of the viewers that come to Deb’s platform are educators

  • Pinterest has 291 million viewers

  • Pinterest viewers come to the platform actively searching for something

  • Well-crafted pins drive viewers to keyworded content

  • Authors, illustrators & educators all benefit greatly from promoting their work on Pinterest

Pinterest: Pin Crafting Basics